Rockstar Claims GTA 6 Trailer 2 is the Largest Video Launch Ever

Rockstar Games has announced that the GTA 6 Trailer 2 has become the biggest video launch of all time, amassing a staggering 475 million views across all platforms within its first 24 hours. This monumental achievement surpasses other major movie trailer launches, including Deadpool & Wolverine's 365 million views and The Fantastic Four: First Steps' 200 million views in their initial day. Even last year's Superman trailer, which garnered over 250 million views and set records for DC and Warner Bros., pales in comparison to the colossal success of GTA 6 Trailer 2.

It's important to remember that the first GTA 6 trailer, which achieved 93 million views on its debut day, was initially released exclusively on YouTube and became the platform's biggest non-music video launch ever. As of the publication of this article on May 8, GTA 6 Trailer 2 has already garnered 85,276,196 views on Rockstar's official YouTube channel alone.

IGN reported that following the release of GTA 6 Trailer 2, The Pointer Sisters' track Hot Together experienced a phenomenal surge in Spotify streams. In the two hours after the trailer's premiere, global streams of the 1986 song skyrocketed by an astonishing 182,000%. Spotify's Global Head of Editorial, Sulinna Ong, commented on this phenomenon, stating, "Grand Theft Auto cuts through popular culture like almost nothing else. Music has been synonymous with the series since the very beginning, so it’s great to see fans both new and established connecting with an iconic track in this way."

The release of GTA 6 Trailer 2 comes on the heels of the game's high-profile delay from fall 2025 to May 26, 2026. With expectations soaring, GTA 6 is poised to become the biggest entertainment launch of all time, potentially setting new revenue records not only for video games but also for movies.

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The Hollywood Reporter mentioned that Rockstar is believed to have invested over $1 billion in the development of GTA 6, placing immense pressure on the studio to deliver a groundbreaking product. However, given the overwhelming interest in its trailers, GTA 6's success appears to be virtually guaranteed.

For those eager to dive deeper into the world of GTA 6, we have comprehensive coverage including all the details we’ve discovered so far, all the GTA 6 fan theories emerging from Trailer 2 itself, and insights from Rockstar on how Trailer 2 was captured on a base PS5.